Trainers Talk Tech

As I've spoken about in the past, almost all of my eLearning is programmed by hand using the Adobe suite of products and creating interfaces, buttons and eLearning elements from scratch.

As I get ready to roll out my new business venture (Catapult Training Group...YAY), I'm debating about whether I should advertise on the new web site and in my promotional materials that I use/have used/can use the off the shelf eLearning development tools like Unison, Lectora, Articulate and Captivate. As an eLearning developer, I've always prided myself on the fact that I write from the source and do not use these tools when developing. Several of my clients have asked me to use these tools and help them to learn these tools, however should I be advertising that these tools are within my capability?

Does it diminish my reputation as a developer to talk about my company using these tools? Even though most of these tools are great, they have serious limitations when it comes to high degrees of complex interactivity. I feel that I shouldn't want it featured that I sometimes use them on behalf of clients...am I right to feel that way?

On the other side of the coin, some of my current clients are using them and I've been able to offer my assistance to those folks and make a little money to boot. In fact, one of my clients ONLY uses these tools and has required me to design within the confines of these applications. Is that a value to other companies? Should I advertise it?

I'm seriously interested in knowing your opinion! Please comment or shoot me an email to let me know your opinion. Thank you in advance!